Category: Blog

  • Launching a Pharma Product in Europe: A Country-by-Country Guide for Pharmaceutical Companies

    Launching a Pharma Product in Europe: A Country-by-Country Guide for Pharmaceutical Companies

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    Expanding into Europe is a milestone for many pharmaceutical companies, offering access to one of the world’s largest healthcare markets. However, Europe is not a single, homogenous entity—it’s a patchwork of countries, each with unique regulatory requirements, pricing strategies, and market opportunities. A well-planned, localized approach is critical to succeed. Here’s a breakdown of some…

  • What is an Exploitant in France and why you might need one?

    What is an Exploitant in France and why you might need one?

    The Exploitant: Your Key to the French Market In France, an ‘Exploitant’ plays a crucial role for any company entering the pharmaceutical market. This legal status allows pharmaceutical companies to import, market, and sell medical products within France. More than just a permit, it acts as your company’s local representative, ensuring all products meet France’s…

  • Mastering Brand Positioning in Prescription-Only Medicine

    Mastering Brand Positioning in Prescription-Only Medicine

    In the competitive world of prescription-only medicine (POM), brand positioning is crucial. It’s not just about having an effective treatment—it’s about ensuring your product stands out to healthcare professionals (HCPs), patients, and stakeholders. At Elliogen, we specialize in helping pharmaceutical companies develop tailored brand strategies that resonate and drive success. Why Brand Positioning Matters Trust…

  • Unlocking the French Pharmaceutical Market: How U.S. Pharma Companies Can Benefit from a Local Exploitant

    Unlocking the French Pharmaceutical Market: How U.S. Pharma Companies Can Benefit from a Local Exploitant

    Navigating the complexities of the French pharmaceutical market can be daunting for U.S. companies aiming to expand their operations internationally. This is particularly true given the stringent regulatory, safety, and quality standards that France enforces. Understanding the role and advantages of an ‘Exploitant’—a mandatory local representative for pharmaceutical companies—is crucial for any U.S. entity looking…

  • Pathways to Approval : Navigating EU Pharmaceutical Regulation through CP and DCP

    Pathways to Approval : Navigating EU Pharmaceutical Regulation through CP and DCP

    Introducing a pharmaceutical product into the European Union (EU) necessitates a thorough understanding of the regulatory pathways for obtaining marketing authorization. This is a critical step for pharmaceutical companies aiming to successfully navigate the complex regulatory framework of the EU. There are two principal pathways to consider: the Centralised Procedure (CP) and the Decentralised Procedure…

  • Early Access Programs: A Guide for Pharmaceutical Companies

    Early Access Programs: A Guide for Pharmaceutical Companies

    Early Access Programs (EAPs) are a crucial aspect of the pharmaceutical landscape, providing a pathway for patients with serious or life-threatening conditions to access investigational drugs prior to official approval. For pharmaceutical companies, understanding and effectively managing EAPs can be a game-changer. This blog post will delve into what EAPs entail and how pharmaceutical companies…

  • Understanding Prescription Dynamics in France: Branded vs. Generic Medication

    Understanding Prescription Dynamics in France: Branded vs. Generic Medication

    The French healthcare system offers a unique framework for prescription drugs, impacting pharmaceutical companies, prescribers, and patients alike. As a pharmaceutical company looking to operate in France, it’s crucial to understand the dynamics between branded and generic medicines, patient preferences, and the implications of the ‘non substitutable’ rule. This understanding is key to developing effective…

  • Navigating the French Healthcare Reimbursement System: A guide for Pharmaceutical Companies

    Navigating the French Healthcare Reimbursement System: A guide for Pharmaceutical Companies

    The French healthcare system, renowned for its efficiency and universal coverage, presents a unique landscape for pharmaceutical companies looking to expand their market reach. As a pharmaceutical company exploring opportunities in France, it’s imperative to understand the intricacies of the French healthcare insurance system. This system’s structure and operations significantly impact drug pricing, reimbursement, and…

  • Oncology in France: Opportunities for Pharma Companies and CROs

    Oncology in France: Opportunities for Pharma Companies and CROs

    The French oncology sector, renowned for its advanced cancer treatment and research facilities, presents a wealth of opportunities for pharmaceutical companies and Contract Research Organizations (CROs) aiming to enter or expand their presence in the French market. This blog post delves into the main cancer centers in France and the current trends, with a focus…

  • Navigating the World of Expanded Access Programs (EAP) in Pharma and Biotech

    Navigating the World of Expanded Access Programs (EAP) in Pharma and Biotech

    Why Expanded Access is a Game-Changer in Pharma In the dynamic world of pharma and biotech, the spotlight is increasingly on EAP. These programs are not just about bringing medicines to market; they are about bringing hope to patients facing serious or life-threatening diseases. With information more accessible than ever, patients and advocates worldwide are…